Nov 06 — 12 PM – 6 PM ET
The top CEOs, Founders, and VCs will deep dive into what it means to weave nearbound into the fabric of your company. 
Take me to the summit!

Agenda

Day 01Welcome to the future of B2B GTM,
welcome to Nearbound Startup
YOUR HOST
Ademola Adelakun
Your guide to the future of building your nearbound startup strategy.
11:00 AM ET
Nearbound Networking
Sign up for the exclusive networking sessions during the event week and meet others like you. Networking will happen each day from 11:00-11:55 AM Eastern time. Powered by Adam Pasch.
Brought to you by
12:00 PM ET
Nearbound and the Rise of the 'Who' Economy
Jared Fuller
Chief Ecosystem Officer
The world has changed, if business leaders aren't ready to change with it they're going to get left behind. It's time for those with courage, curiosity, and conviction to lead B2B into the future.
Brought to you by
12:30 PM ET
GTM Unplugged: 5 Easy-to-Use Frameworks That Make GTM Simple
Sangram Vajre
CEO & Co-Founder
Lindsay Cordell
Partner
Sangram Vajre and Linsay Cordell from GTM Partners, a data-driven analyst firm, will share their 5 most-requested and most popular frameworks that make GTM simple.
Brought to you by
1:00 PM ET
Alliances: Becoming a Number 1 App Partner as a Startup
Mike Stocker
VP Partnerships
Marc Ginsberg
CEO
Madelyn Wing
Head of Partner Marketing
A 4x app partner brings insight on how to partner with a major platform, why these partnerships are key to growth, and what metrics they impact. See how CallRail leaned into the HubSpot ecosystem, became a top App Partner, ran successful co-marketing campaigns, and drove mutual value.
Brought to you by
1:30 PM ET
Nearbound Starts With You: Why Personal Networks Are The Backbone of The 'Who' Economy
Mac Reddin
Founder & CEO
People don't connect with accounts, they connect with people. Mac's betting on the individual as the key to nearbound.
Brought to you by
2:00 PM ET
Build, Buy, or Partner: How to Navigate Strategic Growth Decisions
Laura Padilla
Partner & Head of BD
R.J. Filipski
Global VP, Business Development and Ecosystem
Iris Ng
Head of Corporate Development & Strategy
Whether a service program or tech partner setup, it's not easy to know when to build your own, when to buy, and when to partner. Three industry vets who've seen all three approaches and achieved multiple unicorns break down the decision.
Brought to you by
2:30 PM ET
Venture Capital Through the Nearbound Lens
Justin Gray
Co-Founder & Managing Director
Josh Wagner
Co-Founder & Partner
Sean Kester
Partner
The industry needs ecosystem-focused funds. Nearbound enables scale and hyper-growth, and this session will cover how to explore that potential, how to leverage Nearbound in the early stages, and how this changes fund dynamics.
Brought to you by
3:00 PM ET
Partnerships as a Path to Acquisition
Andrew Gazdecki
CEO & Founder
Andrew has seen over 1000+ startup acquisitions. And one of the most effective paths to an acquisition is building in an ecosystem, and partnering with potential acquirers from day one.
Brought to you by
3:00 PM ET
Nearbound Ecosystem Strategy and Orchestration
Allan Adler
Managing Partner
Nearbound Ecosystems and the critical strategy of Ecosystem Orchestration combined are the silver bullet that addresses and overcomes most of the growth and retention challenges for the C-Suite in B2B SaaS.
Brought to you by
3:30 PM ET
Collaborative Growth: Building a Fast-Growth, High Margin Business through Partnerships
Pete Caputa
CEO
Learn how Databox accelerates the most valuable marketing and sales channel: word of mouth. How to improve your connect rates with sales prospects to double digit percentages by creating content that's guaranteed to get shared, attract inbound links and rank.
Brought to you by
4:00 PM ET
Play Bigger with Nearbound: A Conversation with the Best-Selling Author of "Play Bigger"
Kevin Maney
Strategic Advisor, Author of "Play Bigger"
Isaac Morehouse
Chief Market Officer
Designing a category can't be done by a lone genius or company. It requires a movement. And movements require a network of people outside your company.
Brought to you by
4:30 PM ET
How Far are We into the 'Decade of Ecosystems'?
Jay McBain
Chief Analyst of Channels, Partnerships & Ecosystems
A look at the state of the partner ecosystem, where we've come from, and some predictions for where we are headed.
Brought to you by
5:00 PM ET
The Top 10 Biggest Mistakes I See Revenue Leaders Making in 2023/2024
Jason Lemkin
SaaS Founder, Enthusiast & VC
Learn the lessons or repeat the mistakes! The SaaS legend breaks down what is and isn't working for revenue teams in the current market.
Brought to you by
5:30 PM ET
The 2023 'Boundie Awards - LIVE
Ademola Adelakun
Head of Production
Jill Rowley
Strategy & Evangelism
Jared Fuller
Chief Ecosystem Officer
In recognition of the greatest Nearbound GTM leaders and moments of 2023.
Brought to you by
DAY 1 – Monday, Nov 06

Nearbound Startup

8:45 AM –
2:45 PM PT

The best VCs and founders are going to market in a Nearbound fashion from day-one.
11:00 AM ET

Nearbound Networking

Sign up for the exclusive networking sessions during the event week and meet others like you. Networking will happen each day from 11:00-11:55 AM Eastern time. Powered by Adam Pasch.
12:00 PM ET

Nearbound and the Rise of the 'Who' Economy

Jared Fuller
The world has changed, if business leaders aren't ready to change with it they're going to get left behind. It's time for those with courage, curiosity, and conviction to lead B2B into the future.
12:30 PM ET

GTM Unplugged: 5 Easy-to-Use Frameworks That Make GTM Simple

Sangram Vajre and Linsay Cordell from GTM Partners, a data-driven analyst firm, will share their 5 most-requested and most popular frameworks that make GTM simple.
1:00 PM ET

Alliances: Becoming a Number 1 App Partner as a Startup

Mike Stocker, Marc Ginsberg, Madelyn Wing
A 4x app partner brings insight on how to partner with a major platform, why these partnerships are key to growth, and what metrics they impact. See how CallRail leaned into the HubSpot ecosystem, became a top App Partner, ran successful co-marketing campaigns, and drove mutual value.
1:30 PM ET

Nearbound Starts With You: Why Personal Networks Are The Backbone of The 'Who' Economy

Mac Reddin
People don't connect with accounts, they connect with people. Mac's betting on the individual as the key to nearbound.
2:00 PM ET

Build, Buy, or Partner: How to Navigate Strategic Growth Decisions

Laura Padilla, RJ Filipski
Whether a service program or tech partner setup, it's not easy to know when to build your own, when to buy, and when to partner. Three industry vets who've seen all three approaches and achieved multiple unicorns break down the decision.
2:30 PM ET

Venture Capital Through the Nearbound Lens

Justin Gray, Josh Wagner, Sean Kester
The industry needs ecosystem-focused funds. Nearbound enables scale and hyper-growth, and this session will cover how to explore that potential, how to leverage Nearbound in the early stages, and how this changes fund dynamics.
3:00 PM ET

Partnerships as a Path to Acquisition

Andrew Gazdecki
Andrew has seen over 1000+ startup acquisitions. And one of the most effective paths to an acquisition is building in an ecosystem, and partnering with potential acquirers from day one.
3:00 PM ET

Nearbound Ecosystem Strategy and Orchestration

Nearbound Ecosystems and the critical strategy of Ecosystem Orchestration combined are the silver bullet that addresses and overcomes most of the growth and retention challenges for the C-Suite in B2B SaaS.
3:30 PM ET

Collaborative Growth: Building a Fast-Growth, High Margin Business through Partnerships

Peter Caputa
Learn how Databox accelerates the most valuable marketing and sales channel: word of mouth. How to improve your connect rates with sales prospects to double digit percentages by creating content that's guaranteed to get shared, attract inbound links and rank.
4:00 PM ET

Play Bigger with Nearbound: A Conversation with the Best-Selling Author of "Play Bigger"

Kevin Maney, Isaac Morehouse
Designing a category can't be done by a lone genius or company. It requires a movement. And movements require a network of people outside your company.
4:30 PM ET

How Far are We into the 'Decade of Ecosystems'?

Jay McBain
A look at the state of the partner ecosystem, where we've come from, and some predictions for where we are headed.
5:00 PM ET

The Top 10 Biggest Mistakes I See Revenue Leaders Making in 2023/2024

Jason Lemkin
Learn the lessons or repeat the mistakes! The SaaS legend breaks down what is and isn't working for revenue teams in the current market.
5:30 PM ET

The 2023 'Boundie Awards - LIVE

Coming soon
In recognition of the greatest Nearbound GTM leaders and moments of 2023.
DAY 1 – Monday, Nov 06

Nearbound Startup

8:45 AM –
2:45 PM PT

The best VCs and founders are going to market in a Nearbound fashion from day-one.
11:00 AM ET

Nearbound Networking

Sign up for the exclusive networking sessions during the event week and meet others like you. Networking will happen each day from 11:00-11:55 AM Eastern time. Powered by Adam Pasch.
12:00 PM ET

Nearbound and the Rise of the 'Who' Economy

Jared Fuller
The world has changed, if business leaders aren't ready to change with it they're going to get left behind. It's time for those with courage, curiosity, and conviction to lead B2B into the future.
12:30 PM ET

GTM Unplugged: 5 Easy-to-Use Frameworks That Make GTM Simple

Sangram Vajre and Linsay Cordell from GTM Partners, a data-driven analyst firm, will share their 5 most-requested and most popular frameworks that make GTM simple.
1:00 PM ET

Alliances: Becoming a Number 1 App Partner as a Startup

Mike Stocker, Marc Ginsberg, Madelyn Wing
A 4x app partner brings insight on how to partner with a major platform, why these partnerships are key to growth, and what metrics they impact. See how CallRail leaned into the HubSpot ecosystem, became a top App Partner, ran successful co-marketing campaigns, and drove mutual value.
1:30 PM ET

Nearbound Starts With You: Why Personal Networks Are The Backbone of The 'Who' Economy

Mac Reddin
People don't connect with accounts, they connect with people. Mac's betting on the individual as the key to nearbound.
2:00 PM ET

Build, Buy, or Partner: How to Navigate Strategic Growth Decisions

Laura Padilla, RJ Filipski
Whether a service program or tech partner setup, it's not easy to know when to build your own, when to buy, and when to partner. Three industry vets who've seen all three approaches and achieved multiple unicorns break down the decision.
2:30 PM ET

Venture Capital Through the Nearbound Lens

Justin Gray, Josh Wagner, Sean Kester
The industry needs ecosystem-focused funds. Nearbound enables scale and hyper-growth, and this session will cover how to explore that potential, how to leverage Nearbound in the early stages, and how this changes fund dynamics.
3:00 PM ET

Partnerships as a Path to Acquisition

Andrew Gazdecki
Andrew has seen over 1000+ startup acquisitions. And one of the most effective paths to an acquisition is building in an ecosystem, and partnering with potential acquirers from day one.
3:00 PM ET

Nearbound Ecosystem Strategy and Orchestration

Nearbound Ecosystems and the critical strategy of Ecosystem Orchestration combined are the silver bullet that addresses and overcomes most of the growth and retention challenges for the C-Suite in B2B SaaS.
3:30 PM ET

Collaborative Growth: Building a Fast-Growth, High Margin Business through Partnerships

Peter Caputa
Learn how Databox accelerates the most valuable marketing and sales channel: word of mouth. How to improve your connect rates with sales prospects to double digit percentages by creating content that's guaranteed to get shared, attract inbound links and rank.
4:00 PM ET

Play Bigger with Nearbound: A Conversation with the Best-Selling Author of "Play Bigger"

Kevin Maney, Isaac Morehouse
Designing a category can't be done by a lone genius or company. It requires a movement. And movements require a network of people outside your company.
4:30 PM ET

How Far are We into the 'Decade of Ecosystems'?

Jay McBain
A look at the state of the partner ecosystem, where we've come from, and some predictions for where we are headed.
5:00 PM ET

The Top 10 Biggest Mistakes I See Revenue Leaders Making in 2023/2024

Jason Lemkin
Learn the lessons or repeat the mistakes! The SaaS legend breaks down what is and isn't working for revenue teams in the current market.
5:30 PM ET

The 2023 'Boundie Awards - LIVE

Coming soon
In recognition of the greatest Nearbound GTM leaders and moments of 2023.

Agenda

DAY 1 – Monday, Nov 06

Startup

8:45 AM –
2:45 PM PT

Everyone's struggling. The only VCs and founders winning are thinking Nearbound from day-one.
Topics Like:
  • Why Partners are the new VC
  • Your Nearbound Network Is your best distribution channel (And what to do about it)
  • Nearbound from day one - what it really looks like to be an ecosystems-first organization
Speakers Include:

Sangram Vajre

CEO & Co-Founder, GTM Partners

Mac Reddin

Founder & CEO, Commsor

Jared Fuller

Chief Ecosystem Officer, Reveal & nearbound.com

Laura Padilla

Partner & Head of BD, Sapphire Ventures

Justin Gray

Co-Founder / Managing Director, In Revenue Capital

Sean Kester

Partner, In Revenue Capital

Mike Stocker

VP Partnerships, CallRail

Madelyn Wing

Head of Partner Marketing, CallRail

Kevin Maney

Strategic Advisor, Author of the Best Seller "Play Bigger"
DAY 2 – Tuesday, Nov 07

Product

8:45 AM –
2:45 PM PT
The integration explosion isn't slowing down. The best product leaders aren't focused on the number of integrations they have, but the quality of their integrations.
Topics Like:
  • Integrations, the MnA strategy you didn't consider
  • The Most Successful Partner Strategy of All time, "powered by partnerships"
  • Winning in a giant ecosystem with the Playing to Win Framework
Past Speakers Include:

Alexis Petrichos

Director, Strategic Partnerships & Ecosystem Marketing, Chili Piper

Karen Ng

SVP Product, HubSpot

Connor Jeffers

CEO & Founder, Aptitude 8

Bryan Williams

Founder, Hockey Stick Advisory

Simon Bouchez

CEO, Reveal
DAY 2 – Tuesday, Nov 07

Success

8:45 AM –
2:45 PM PT
Companies are cutting "nice to haves." The best success leaders use Nearbound to find and listen to customer signals so they can better pre-empt problems.
Topics Like:
  • the quick & Easy Partner Data wins you NEED to use
  • the Complete "WTF?!" guide to package services
  • Why you're underutilizing partners in Success
Past Speakers Include:

Chris Trudeau

Head of BD & Alliances, Highspot

Jay Nathan

EVP & CCO, Higher Logic

Jeff Breunsbach

Director Corporate Marketing, Higher Logic

Bruno Yoffe

Sr. Manager, Channel Partnerships, Zapier

Jen Spencer

CEO, Smartbug Media

Jill Rowley

Strategy & Evangelism, nearbound.com
DAY 3 – Wednesday, Nov 08

Marketing

8:45 AM –
2:45 PM PT
It's harder and more expensive to separate signal from noise. The best marketing leaders find the people who are already winning, and partner with them.
** ANNOUNCING SPECIAL KEYNOTE **

Harry Mack

Pianist & Epic Freestyle Rapper

Chris Walker

CEO & Founder, Refine Labs
Topics Like:
  • Become a Linchpin Orchestrator of Nearbound ABM
  • No more tradeshows! Running Partner events at scale
  • Why YOU Need to be a Content Creator in 2023 & How to Pull it Off
Past Speakers Include:

Justin Zimmerman

Partner Webinar Coach, partnerwebinar.com

Vinay Bhagat

Founder & CEO, TrustRadius

Kipp Bodnar

Chief Marketing Officer, HubSpot

Kieran Flanagan

Chief Marketing Officer, Zapier

Tyler Calder

Chief Marketing Officer, PartnerStack

Kathleen Booth

SVP Marketing & Growth, Pavilion

Nick Bennett

Chief Customer Officer & Co-Founder, TACK & ClubPF

Allison Munro

Chief Marketing & Ecosystem Officer, Vena Solutions

Michael Cole

SVP of Marketing, Everflow
DAY 4 – Thursday, Nov 09

Sales

8:45 AM –
2:45 PM PT
Everyone's missing quota. The best sales leaders surround their prospects with a layer of trust and influence using Nearbound tactics.
Topics:
  • Nearbound Surround, the only way to hit quota in 2023
  • How to Get your partner team to make you money
  • So you have access to Partner Data, Now what?
  • Not all partners are equal. Working with new vs experienced partners
Speakers

Will Allred

Co-founder, Lavender

Harbinder Khera

CEO & Founder, Mindmatrix

Mark Roberge

Co-Founder, Stage 2 Capital; Prof at HarvardHBS; Founding CRO, HubSpot; Author of Best Seller "The Sales Acceleration Formula"

Scott Leese

Founder, Scott Lease Consulting

Aaron McGarry

Executive VP & Chief Ecosystem Officer, Qualtrics

Bobby Napiltonia

Founder, The GTM Firm
The virtual meets the physical
A best of both worlds combination.

Digital event + analog workbooks.

Participants can follow sessions, get summaries, and write down key take-aways and notes throughout the event in a beautiful book, delivered right to your door.

The learnings stay with you in physical form. Your guidebook for a Nearbound future.

Register for free to get yours.
Where GTM LEADERS UNITE

The Virtual Meets the Physical

A best of both worlds combination. Digital event + analog workbooks.

Participants can follow sessions, get summaries, and write down key take-aways and notes throughout the event in a beautiful book, delivered right to your door.

The learnings stay with you in physical form. Your guidebook for the nearbound future.

Register for free to get yours.

The Summit is LIve!
DOn't wait, jump in now.
Take me to the summit!

Nearbound Summit Grandmaster Ademola Adelakun will see you soon.

Adem the PLX Summit Grandmaster